Privacy Policy

Last updated: April 2026

flüf Technology Ltd (“flüf”, “we”, “us”, or “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect your information when you use our website and microsite (the “Site”).

1. Who we are

Flüf Technology Ltd is the data controller responsible for your personal data. If you have any questions, you can contact us at: care@flufapp.com

2. What data do we collect

We currently collect limited personal data through the Site.

a) Waitlist sign-up

When you join our waitlist, we collect:

  • First name

  • Last name

  • Email address

  • Country

3. How we use your data

We use your data to:

  • Manage and maintain our waitlist

  • Communicate updates about Flüf, including launch information

  • Understand general interest by region (e.g. country-level insights)

  • Process and record donations

  • Improve and operate the Site

We do not sell your personal data.

4. Legal basis for processing

Under UK data protection law, we rely on the following legal bases:

  • Consent – when you sign up to the waitlist and agree to receive updates

  • Legitimate interests – to operate, improve, and understand usage of the Site

  • Legal obligations – where required for financial or regulatory purposes

5. How we store and protect your data

We use trusted third-party platforms (including Squarespace) to store and process data.

We take reasonable steps to protect your data from:

  • Unauthorised access

  • Loss or misuse

However, no online system is completely secure, and we cannot guarantee absolute security.

6. How long do we keep your data

We keep your data only for as long as necessary to:

  • Manage the waitlist

  • Communicate with you about Flüf

  • Meet legal or regulatory obligations

You can request deletion of your data at any time (see Section 9).

7. Sharing your data

We do not sell or rent your personal data. We may share your data with:

  • Service providers (e.g. website hosting, email tools, payment processors)

  • Legal or regulatory authorities, if required

These providers are required to handle your data securely and in line with data protection laws.

8. International data transfers

Some of our service providers may store or process data outside the UK. Where this happens, we ensure appropriate safeguards are in place, such as:

  • UK-approved standard contractual clauses

  • Equivalent data protection standards

9. Your rights

Under UK data protection law, you have the right to:

  • Access the personal data we hold about you

  • Request correction of inaccurate data

  • Request the deletion of your data

  • Object to or restrict certain types of processing

  • Withdraw consent at any time

To exercise your rights, contact us at: care@flufapp.com

10. Cookies

We use cookies to:

  • Ensure the Site functions properly

  • Understand how the Site is used

You can manage your cookie preferences through your browser or our cookie banner. For more details, please see our Cookie Policy.

11. Third-party services

We use third-party services to operate the Site, including:

  • Website hosting (Squarespace)

  • Payment processing providers

These services may collect and process data in accordance with their own privacy policies.

12. Changes to this policy

We may update this Privacy Policy from time to time. We recommend checking this page periodically for updates.

13. Contact

If you have any questions or requests regarding your data, you can contact us at: care@flufapp.com

We’re building Flüf with care, including how we handle your data.